“985”高校图书馆网站阅读推广栏目调查研究  

An Investigation and Study on Reading Promotion Columns on “985” University Library Websites

作　　者：马铭锦[1] 

机构地区：[1]北京信息科技大学图书馆,北京100101

出　　处：《图书馆研究》2015年第6期63-67,共5页Library Research

摘　　要：开展阅读推广服务是图书馆培养和提升读者阅读兴趣和学习能力,支持学校实现人才培养战略,发挥图书馆校园文化价值的重要方式。采用内容分析比较的方法,对"985"高校图书馆网站中阅读推广的相关栏目进行了调查,介绍了图书馆阅读推广的特色服务,并针对栏目建设存在的不足提出对策建议,为高校图书馆今后利用网站推广阅读提供参考借鉴。Reading promotion services are important for university libraries to cultivate and promote their readers ＇ reading and learning habits, to implement talents strategy and play an important way of library value of campus culture.Through comparative analyses, this paper provides an interesting case study on how reading promotion activities are carried out at ＂985＂ university library websites, revealing the features of such campaigns and providing insights on how to avoid shortcomings during the processes, which is useful for university libraries to promote readers＇ reading habits by websites.

关 键 词：高校图书馆 网站 阅读推广 导读 

分 类 号：G252[文化科学—图书馆学]