黄冈市旅游产业供应链构建路径研究  

Research on the Construction of the Supply Chain of the Tourism Industry in Huanggang

作　　者：陶小恒[1] 

机构地区：[1]黄冈职业技术学院,湖北黄冈438002

出　　处：《物流工程与管理》2015年第10期119-120,共2页Logistics Engineering and Management

基　　金：黄冈职业技术学院科研计划项目"黄冈市旅游产业供应链构建策略研究";项目编号:2013C2022116

摘　　要：黄冈市有着丰富的旅游资源,但黄冈市的旅游产业发展较为缓慢,旅游服务产品品质和服务质量较低,不利于黄冈市的旅游产业的健康发展。文中从供应链的视角出发,提出黄冈市旅游产业供应链的构建路径,为提升黄冈市旅游服务质量和推动黄冈旅游产业发展提供参考。Huanggang has rich tourism resources, but the development of tourism industry in Huanggang is very slow, and service quality of tourism services is low, which is not conducive to the healthy development of the tourism industry.From the perspective of supply chain, this paper puts forward the construction path of Huanggang tourism industry supply chain, and provides reference for improving the quality of tourism service in Huanggang and promoting the development of tourism industry in Huanggang.

关 键 词：黄冈市 旅游业 供应链 构建 

分 类 号：F274[经济管理—企业管理]