企业家认知对企业战略变革前瞻性的影响：知识创造过程的中介效应  

Empirical Study on the Relationship between Entrepreneurial Cognitions and Enterprise Strategic Change Prospectivity: The Mediating Effect of Knowledge Creation Process

作　　者：杨林[1] 俞安平[2] 

机构地区：[1]南京财经大学工商管理学院/企业发展战略研究所 [2]南京财经大学工商管理学院

出　　处：《南开管理评论》2016年第1期120-133,共14页Nankai Business Review

基　　金：国家社会科学基金项目(15BGL016);江苏省高校工商管理优势学科建设工程项目资助

摘　　要：在企业战略变革前瞻性的形塑与实现过程中,企业家认知和知识创造过程是关键性的前置变量因素,具有差异性影响机理和效应,而现有研究尚未对此进行深入地理论和实证探讨。本文综合运用有限理性理论、社会认知理论以及知识创造理论,剖析企业家认知、知识创造过程与战略变革前瞻性之间的影响机理,并采取统计分析和典型案例考察不同变量的影响关系模式及效应。研究结果表明,企业家认知和知识创造过程存在不同结构维度,它们会对战略变革前瞻性产生差异性影响效应。具体而言,配置认知对战略变革前瞻性具有直接正向影响,却未对知识创造过程产生显著影响;意愿认知通过社会化、外显化和组合化对战略变革前瞻性产生间接影响;能力认知经由社会化和外显化对战略变革前瞻性产生间接影响。从整体性而言,企业家认知对战略变革前瞻性具有直接影响,知识创造过程存在部分中介效应。本研究结论对于企业家认知形塑及知识创造过程不同模式优化,进而促进战略变革前瞻性实现等方面具有积极的启示作用。During the formation and implementation process of enterprise strategic change prospectivity, entrepreneurial cognitions and knowledge creation process, as the two key prerequisite variable factors, will have differentially influencing mechanisms and effects. However, so far extant literature has not yet deeply engaged in theoretical and empirical study on the related topics. Drawing on the relevant viewpoints of the theory of bounded rationality, theory of social cognition and theory of knowledge creation, this article theoretically explores the influencing mechanisms among entre- preneurial cognitions, knowledge creation process and enterprise strategic change prospectivity, and further empirically examines the relational models and their effects between the variables in- volved by adopting both statistical analysis and typical case （Apple Inc.）. The empirical analysis results indicate that there are different structural dimensions both for entrepreneurial cognitions （including three dimension of arrangement cognitions, willingness cognitions and ability cognitions） and knowledge creation process （including four dimensions of socialization, externalization, combination and internalization）, which all have differential effects on enterprise strategic change prospectivity. Specially, entrepreneurial arrange- ment cognitions have a directly positive influence on enterprise strategic change prospectivity but do not have a significant impact on knowledge creation process. Entrepreneurial willingness cog- nitions can play indirect effects on enterprise strategic change pro- spectivity through the dimensions of socialization, externalization and combination. Entrepreneurial ability cognitions can have indi- rect effects on enterprise strategic change prospectivity through the dimensions of socialization, externalization. On the whole, there are significantly direct correlations between entrepreneurial cognitions and enterprise strategic change prospectivity as well as the partially mediating effects of kno

关 键 词：企业家认知 知识创造过程 战略变革前瞻性 中介效应 

分 类 号：F272[经济管理—企业管理]