企业社会责任寻租行为研究  

Theoretical Study on Corporate Social Responsibility Rent-seeking Behaviors

作　　者：肖红军[1] 张哲[2] 

机构地区：[1]中国社会科学院工业经济研究所,北京100836 [2]清华大学社会科学学院,北京100084

出　　处：《经济管理》2016年第2期178-188,共11页Business and Management Journal ( BMJ )

基　　金：国家社会科学基金青年项目"中国企业社会责任评价与推进机制研究"(12CGL039)

摘　　要：企业社会责任发展正呈现出前所未有的"悖论",企业社会责任运动蓬勃深入开展与企业社会责任异化现象大量涌现交织在一起,其中,企业社会责任寻租行为与现象的不断出现,正在成为阻碍企业社会责任持续健康发展的重要因素。在社会大众对企业社会责任的偏好前提下,由于企业社会责任领域的模糊性,为企业以社会责任的名义向公权力、公信力和垄断力寻租提供了可能,并导致了严重的经济社会后果。本文首次对企业社会责任寻租概念、特征、前提假设、租金来源和影响后果进行系统研究,并构建了以企业、权力主体和终端决策者为主体组成的社会责任寻租的网络治理框架,提出了基于偏好治理的社会责任寻租治理原则,并针对性地提出了企业社会责任寻租治理的具体建议,包括对企业社会责任行为的非理性结果进行纠正,对设租主体的行为进行治理,以及对企业社会责任行为的评价进行标准化。In the process of Corporation Social Responsibility development, the emergence of rent seeking in the name of Social Responsibility has become a great obstacle blocking social responsibility movement. Recently, Some empirical literatures illustrated the existence of Rent-seeking Behaviors in the name of Corporate Social Responsibil- ity, and some pointed out the risks Social Responsibility Rent-seeking may help convince more social responsibility alienations and eventually Gresham＇s Law may lead to the ＂expulsion＂ of real social responsibility. However, until now, there has been seldom discussion on ＂Social Responsibility Rent- seeking＂, even the definition is still vague, and let alone the further discussion on social responsibility rent-seeking governance. Under the Rent-seeking Theory Framework, this paper defined and explained ＂Social Responsibility Rent- see- king＂. This paper argued that Social Responsibility Rent- seeking behaviors are performed by the rent seekers such as enterprises, government, organizations or individuals. In the name of Social Responsibility, they seek power or e- conomic benefit exchange with the individuals or organizations who in charge of public power, credibility or market monopoly power and may cause damage of the interests of majority of stakeholders including the business competi- tors, community, NGOs or other social groups. This paper argues that Social Responsibility Rent- seeking behaviors are based on four premises. First of all, the public has a preference for Social Responsibility behaviors. Secondly, So- cial Responsibility is an ambiguous field, not only the social responsibility standards, but also the association with enterprises performance. Thirdly, the subjects related to social responsibility rent- seeking are of bounded rationali- ty, and the social responsibility information is incomplete. Fourthly, social responsibility information dissemination is over a social network united by enterprises and the network communicators. Therefore, the Socia

关 键 词：社会责任寻租 偏好 模糊性 社会网络 集体非理性 

分 类 号：F270[经济管理—企业管理]