环境友好型产品的消费态度及影响因素分析——基于焦作市社区居民的调查研究  

Analysis of environment friendly products consumption attitudes and influence factors-based on a survey of community residents in Jiaozuo City

作　　者：王丽萍[1] 

机构地区：[1]河南理工大学能源经济研究中心,焦作454000

出　　处：《干旱区资源与环境》2016年第2期7-12,共6页Journal of Arid Land Resources and Environment

基　　金：河南省政府决策研究招标课题(2015B085);河南省教育厅人文社会科学研究项目(2016-GH-085);河南省高等学校青年骨干教师资助计划(2015GGJS-072);河南省高等学校重点科研项目(15A790032)资助

摘　　要：在全社会培育和形成节能减排、保护环境的良好风尚是建设节约型社会的需要。文中旨在通过焦作社区居民对环境友好型产品的消费态度及消费行为的调查研究,揭示我国节约型社会的构建基础,为政府制定相关政策提供微观决策依据。研究发现:除性别之外,年龄、职业、收入及文化程度等人口统计特征能显著影响居民对环境友好型产品的主观态度和客观行为;居民对环境的关心度、环保知识的丰裕度、环境产品了解度正向影响居民对环境产品的主观态度;居民对环境的关心度反向影响居民对环境友好型产品的客观行为,其他变量与客观行为之间没有显著关系;居民对环境友好型产品的主观态度正向影响居民的客观行为。To cultivate and develop the good habit of energy tection in the whole society are needful for the construction saving and emissions reducing and environment pro- of an economical society. Aiming to study the con- sumption attitude and consumption behavior of Jiaozuo community residents on environmental friendly products, this research revealed the basis of constructing economical society, and provided the micro decision - making ba- sis for the government to formulate relevant policies. The study found： besides the sex, the age, occupation, in- come and education level significantly influenced the subjective attitude and objective behavior of the residents on environmental friendly products; residential caring for the environment, environmental knowledge, understanding of environmental products had a positive impact on the subjective attitude of residents toward environment friendly products; residential caring for the environment reversely influenced the objective behavior of residents toward environmental friendly products. There was no significant relationship between other variables and objective be- havior. Residential subjective attitude toward environment friendly products positively influenced the objective behavior of residents.

关 键 词：环境友好型产品 消费态度 影响因素 社区居民 

分 类 号：X24[环境科学与工程—环境科学]