服务创新与产业链整合驱动下的服务业企业转型研究——以小尾羊为例  

Study on the Enterprise Transition Driven by Service Innovation and Industrial Chain Integration:Taking the Example of Xiao Wei Yang

作　　者：李文[1] 谢绥萍[1] 罗宇洁[1] 

机构地区：[1]内蒙古科技大学经济与管理学院,内蒙古包头014010

出　　处：《管理案例研究与评论》2015年第6期566-576,共11页Journal of Management Case Studies

基　　金：内蒙古科技大学创新基金项目"基于企业网络的产业链协同创新机制研究"(2014QDL055)

摘　　要：本文基于服务创新、产业链整合等相关理论,以小尾羊餐饮连锁有限公司为例研究了服务业企业转型问题。本文研究发现服务溯源化、服务产品化是两条服务业企业的转型路径,其中,顾客价值导向、产品服务协同、知识资源共享是驱动服务业企业转型的三个关键因素。在此基础上,进一步构建了"服务创新—产业链整合—服务业企业转型"的理论模型,探索了服务业企业转型的过程和路径,丰富了现有服务业企业制造化转型的相关理论和研究。The paper explores the transition of service company based on a review of theories on service innovation and supply chain integration, and an in-depth case study of Xiao Wei Yang Food and Service Co., Ltd. The study finds that service traceablization and service commoditisati- on are the two paths of company transition, customer-value orientation,the relatedness of product and service as well as the sharing of resources and knowledge are the three key factors to drive the service company transition. On this base, the paper further builds the theoretical model, ＂service innovation-supply chain integration-service company transition＂ to explore the transition process and path of the service company transition, which enriches the theory and research on manufac- turing transition of service companies.

关 键 词：服务创新 产业链整合 转型 

分 类 号：F270[经济管理—企业管理]