中国体育产业的回顾与展望——《中国体育产业发展报告(2015)》蓝皮书发布会议综述  

Review and Prospect of Chinese Sports Industry——Review of Release Conference of the Blue Book of “Development Report of Chinese Sports Industry 2015”

作　　者：白婧[1] 王子朴[1] 朱姣[1] 朱亚成[1] 

机构地区：[1]首都体育学院,北京100088

出　　处：《体育科技文献通报》2016年第5期126-131,共6页Bulletin of Sport Science & Technology

摘　　要：中国体育产业发展论坛暨《中国体育产业发展报告(2015)》蓝皮书发布仪式于2015年12月12日在首都体育学院举行。围绕蓝皮书发布、迈向2020·拥抱体育的黄金时代、国民体质健康成为影响中国社会能否健康持续发展的问题、体育人的视角看体育产业、体育场馆与"互联网+"的几点思考与建议以及如何玩转体育产业等几个主题,业内外诸多专家发表了各种见解。其中,2015年作为中国体育产业发展的元年并由此带来了休闲体育、职业体育、互联网+、体育人本思想等体育产业发展的新契机,得到了与会者的一致共识。The Development Forum of Chinese Sports Industry and the release ceremony of the blue book of‘Development Report of Chinese Sports Industry 2015＇was held at Capital University of Physical Education and Sports on December 12 th. Focusing on several reflections and suggestions such as the release of the blue book,toward 2020 · embracing the golden age of sports,the issue of whether national fitness has influence on sustainable development of Chinese society,sports industry in the eye of sports workers,sports venue ‘internet＋ ＇ and such themes as proficient manipulation of sports industry,experts inside and outside the field all expressed various ideas. Among them,that year 2015,the first year of developing Chinese industry,has brought opportunities for developing sports industry such as leisure sports,professional sports,internet ＋ and sports humanistic thought has obtained attendants＇ consensus in this conference.

关 键 词：体育产业 国民体质健康 体育场馆 互联网+ 休闲体育 职业体育 体育人本思想 

分 类 号：G80-05[文化科学—运动人体科学]