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出 处:《价值工程》2016年第23期259-261,共3页Value Engineering
基 金:广东海洋大学人文社科项目:滨海旅游资源价值评估理论;方法与实证研究(1312086)
摘 要:基于对湛江市区居民的问卷调查,采用条件价值评估法对湛江特呈岛红树林生态旅游资源价值进行了定量评估,并利用相关性分析对影响支付意愿的因素进行了研究。研究结果表明,湛江市民对特呈岛红树林的认知程度普遍较高,生态旅游资源的支付意愿为43.59元/年/人,基于湛江市和广东省范围内总人口基数的特呈岛红树林生态旅游资源价值分别为3.14亿元和46.75亿元。红树林景区的旅游经历、受教育程度及收入水平与支付意愿之间具有较高相关性,是影响公众支付意愿的关键性因素。Based on a questionnaire survey of Zhanjiang urban residents, this paper uses the contingent valuation method for the quantitative evaluation of the mangrove ecological tourism resources in Techeng Island, and studies the factors affecting the willingness to pay. Research results show that the citizens in Zhanjiang have high cognition in the mangroves, the ecological tourism resources' willingness to pay is 43.59 yuan/person/year, and the Techeng Island mangrove ecological tourism resources value based on the population base of Zhanjiang and Guangdong province is 3.14 million yuan and 4.675 billion yuan respectively. There is high correlation between travel experiences, level of education and income levels and willingness to pay in mangrove scenic, which are the key factors affecting the public willingness to pay.
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