应用型高职本科跨境电子商务专业双元制人才培养新策略  

Dual-system Training Strategies of Cross-border E-commerce Professional Direction for Foreign Trade Specialty in Applied Technological University

作　　者：周斐芳[1] 

机构地区：[1]三明学院外国语学院,福建三明365004

出　　处：《武夷学院学报》2016年第10期67-71,共5页Journal of Wuyi University

基　　金：福建省高等学校创新创业教育改革试点专业项目(闽教高【2015】41-30)

摘　　要：我国普通本科向应用技术高等职业教育转型及人才培养过程中存在着一些值得思考的问题。以电子商务(外贸方向)专业为例,应该加强对应用型高职本科定位、培养模式、内涵、人才目标、类型、特质、办学方法进行界定。为了更有效地促进本科的转型,应用型高职本科外贸电子商务专业应采用市场化分段式培养模式、双元制培养方法、岗位群专业方向、技术化培养目标、职业化课程体系等;以培养出能适应信息时代"互联网+电子商务"的技术应用型本科人才,为电子商务的快速发展提供专业人才。There are some problems about the transformation development and talent cultivation of newly-built undergraduate universities of our country.Taking foreign trade specialty as an example, we should define the concepts of school-running orientation, training model, the connotation, training objectives, characteristics of talents and standards of applied technological university respectively.In order to efficiently promote the transformation and cultivate professional talents for the rapid development of E-commerce,a series of training strategies fit for the age of information are proposed from the following aspects, such as sectional training mode,dual personnel – training,post group orientation, technical training goal and professional curriculum system,etc.

关 键 词：本科高职内涵 电子商务 校企合作 双元制人才培养策略 

分 类 号：G642.0[文化科学—高等教育学]