资源识取对新创企业新产品开发优势的影响研究  

Research on the Impact of Resource Identification and Acquisition on New Product Development Advantages of New Ventures

作　　者：裴旭东[1] 黄聿舟[1] 李随成[2] 

机构地区：[1]西安石油大学经济管理学院,陕西西安710065 [2]西安理工大学经济与管理学院,陕西西安710054

出　　处：《华东经济管理》2016年第12期35-40,共6页East China Economic Management

基　　金：国家社会科学基金资助项目(16BGL042);国家自然科学基金资助项目(71372172);陕西省软科学研究计划面上项目(2015KRM044);西安市社会科学规划基金攻关项目(16J30)

摘　　要：文章结合资源依赖理论和社会网络理论,通过将新创企业所需资源分为互补性资源和相似性地位,探索资源识取对新创企业新产品开发优势的影响,以及技术动态性和产品模块化的调节作用。研究结果表明,互补性资源和相似性地位均对新创企业新产品开发优势有显著的正向影响;技术动态性正向调节相似性地位和新创企业新产品开发优势之间的关系,但对互补性资源和新创企业新产品开发优势之间关系的调节效应不明显;产品模块化正向调节互补性资源和新创企业新产品开发优势之间关系,但对相似性地位和新创企业新产品开发优势之间关系的调节效应不明显。研究结论不仅丰富和发展了新创企业资源整合理论,还对我国新创企业制定新产品开发战略具有重要的理论指导意义。Based on resource dependence theory and social network theory, the paper divides resources required for new ventures into complementary resources and similar status, and explores the impact of resource identification and acquisition on new product development advantages, and the moderating effect of technological dynamics and product modularity. The results show that complementary resources and similar status have a significant positive impact on new product development advantages. Technological dynamics positively moderates the relationship between similar status and new product development advantages, but no obvious moderating effect on the relationship between complementary resources and new product development advantages. Product modularity positively moderates the relationship between complementary resources and new product development advantages, but no obvious moderating effect on the relationship between similar status and new product development advantages. The conclusions not only enrich and develop the resource integration theory of new ventures, but also have an important theoretical guiding significance to develop new product development strategy of Chinese new ventures.

关 键 词：资源识取 互补性资源 相似性地位 技术动态性 产品模块化 新产品开发优势 

分 类 号：F272[经济管理—企业管理] F273[经济管理—国民经济]