商务英语谈判中言语行为受文化影响的分析  

Exploration and Analysis on Verbal Language's Cultural Influence in Business English Negotiation

作　　者：于盛鹃[1] 

机构地区：[1]阜阳职业技术学院外语系,安徽阜阳236031

出　　处：《阜阳职业技术学院学报》2014年第2期38-40,共3页Journal of Fuyang Institute of Technology

基　　金：阜阳职业技术学院科研项目"跨文化商务语境下的言语行为及策略研究"(2012JKYXM06)阶段成果

摘　　要：商务英语谈判涉及不同的文化、不同的语言。本文从谈判中不同阶段的言语行为分析来了解文化差异、理解文化差异,从而指导谈判者使用合理的言语行为方略,使谈判顺利进行并取得预期效果。Business English negotiations, which is also called cross-cultural negotiations, is relating to the different cultures and different languages. Language determines the culture. This article tries to understand cultural differences from speech act analysis in the negotiations at different stages, so as to instruct the negotiators to use reasonable strategy of speech acts and make the negotiation go smoothly and achieve expected effect.

关 键 词：商务英语谈判 言语行为 文化影响 

分 类 号：H31[语言文字—英语]