唐山皮影符号化元素在婚庆礼品包装设计中的创意研究  

CREATIVITY RESEARCH ON SYMBOLIZATION OF TANGSHAN SHADOW PLAY IN WEDDING GIFT PACKAGING DESIGN

作　　者：邢伟怡 孙立新[1] 

机构地区：[1]沈阳航空航天大学设计艺术学院

出　　处：《设计》2017年第3期30-31,共2页Design

摘　　要：在当下各种视觉元素和设计理念争奇斗艳中,皮影依旧坚持着那份属于它的审美价值。要想让皮影回归到年轻人的生活中,我们必须对其进行创新型的研究和探索,将它与婚庆礼品包装设计相融合,使它与当下快速发展的信息技术步调一致。根据唐山皮影深厚的文化内涵和它相关的艺术特征,对唐山皮影进行符号化元素的提取,并将其融入婚庆礼品包装设计,这样对皮影的传播和发展也是非常有帮助的。At present in the various kinds of visual elements and design concepts, shadow play is still sticking to the things that belong to its aesthetic value. To make shadow play go back to the young man＇s life, we must carry on the innovative research and exploration and make it integrated with wedding gift packaging design, makes it step with the rapid development of information technology. According to the Tangshan shadow play the artistic features of the profound cultural connotation, it concludes the symbolization Tangshan shadow play and turns it into wedding gift packaging design, so the spread and development of shadow play is also very helpful.

关 键 词：唐山皮影 创意设计 婚庆礼品包装设计 

分 类 号：J524.2[艺术—艺术设计]