保兑仓模式下供应链期末返利契约参数设计  

Supply Chain Rebate Contract Design in the Financing Mode of Confirming Warehouse

作　　者：林强[1] 于冠一[1] 赵光香[1] 

机构地区：[1]天津大学管理与经济学部,天津300072

出　　处：《系统科学与数学》2017年第3期725-743,共19页Journal of Systems Science and Mathematical Sciences

基　　金：国家自然科学基金(71271152);天津市科技发展战略研究计划项目(12LZLZF06000);天津市哲学社会科学研究规划项目重点项目(TJGL16-010)资助课题

摘　　要：以两阶段资金约束型供应链作为研究对象,以零售商运营资金不足作为前提条件,主要研究保兑仓模式下两级供应链期末返利契约的参数设计问题.首先构建了面向资金约束下银行直接贷款时供应链期末返利契约模型,作为模式比较的基础.然后,定量化建立了保兑仓模式下期末返利契约协调模型,该模型以制造商作为供应链的主导企业,承担全部的经营风险.引入银行作为第三方展开融资业务,以制造商信用作为基础,为零售商提供运营资金.应用Stackelberg博弈模型求解出保兑仓模式下银行、制造商、零售商总体利益最大化下最优的订货量、批发价格以及期末增量单位返利数量值.通过运算发现,在保兑仓模式下,制造商的最优批发价小于直接融资模式下的制造商批发价,由于制造商承担全部风险,致使零售商订货量增加,同时制造商利润上升,从而使整个供应链的利润随之上升.In this paper, we consider a two-level finance-constrained supply chain of a manufacture and a retailer. This paper mainly concentrated on designing pa- rameters in the final sales rebate contract （FSRC） under the condition of retailer＇s operating capital insufficiency. Firstly, we built the type of direct loans from banks under the restriction of final rebate contract model, as the basis of model compar- ison, then, we set up the confirming storehouse final quantitative rebate contract coordination model, the model take manufacturers as the leading enterprises of thesupply chain, and bear all business risks, Then, we design bank financing business as the third party, make manufacturers credit as the foundation, to provide retailers operating funds. Applying Stackelberg game model to this two-level supply chain, the optimal order quantity, wholesale price and final increment rebate value in con- firming warehouse mode are solved, which is made the manufacturers, retailers and bank overall benefit maximization. Through the numerical analysis, we find in con- firming storehouse mode, the manufacturer＇s optimal wholesale price is less than tile direct financing mode manufacturers wholesale prices, but expectations sales is fat＇ less than order quantity. Because the manufacturer bears all risks in traditional confirm- ing warehouse, it is encourage retailers order too much, than lead to manufacturer＇s profit raise, so that the whole supply chain profit increase.

关 键 词：资金约束供应链 期末返利契约 直接融资 保兑仓 

分 类 号：F274[经济管理—企业管理]