新闻标题的语言艺术探究——以百度新闻标题为例  

Language Art Analysis of News Headline:A Case Study of the Headlines of Baidu News

作　　者：李宗侠[1] 

机构地区：[1]四川师范大学文学院,四川成都610068

出　　处：《淮海工学院学报（人文社会科学版）》2017年第7期57-59,共3页Journal of Huaihai Institute of Technology(Humanities & Social Sciences Edition)

摘　　要：新闻标题作为新闻文本的眉目,有着重要的意义和作用。优秀的新闻标题不仅可以反映新闻的大概内容,还可以有效地吸引读者的注意力,使其产生阅读的欲望。新闻标题尽管简短,却可以在一定程度上体现出新闻撰写者的语言运用能力。以新闻标题为研究对象,分析其语言运用的艺术。As the eye of the whole news,News headline has an important significance.Good news' title not only can reflect the news' content,but also can effectively attract the readers' attention,and even make them to have the reading desire.The news headlines,though brief,can reflect the language proficiency of journalists to a certain extent.This paper adopts news headline as the object of study,and analyzes the art of its language use.

关 键 词：百度新闻 新闻标题 语言艺术 语言运用 

分 类 号：G212.2[文化科学—新闻学]