我国经济转型情境下制度信任对再次合作意愿的影响研究:有调节的中介模型  

Effects of Institution-based Trust on Aspiration to Repeat Cooperation under the Situation of China's Economic Transformation:A Moderated Mediation Model

作　　者：张海燕[1,2] 张正堂[1] ZHANG Hai-yan ZHANG Zheng-tang(School of Business, Nanjing University, Nanjing 210093, China School of Business, Jiangsu Normal University, Xuzhou 221116, China)

机构地区：[1]南京大学商学院,江苏南京210093 [2]江苏师范大学商学院,江苏徐州221116

出　　处：《商业经济与管理》2017年第6期23-36,共14页Journal of Business Economics

基　　金：国家社会科学基金项目"我国高技术服务业发展水平的测度;影响因素与提升对策研究"(15BJY111);江苏高校哲学社会科学基金资助项目"制度信任的心理成本:制度信任偏离度对供应链协作的影响机制研究"(2016SJB630079)

摘　　要：有效的制度供给是成功推进我国供给侧改革和促进经济转型升级的关键。针对我国经济转型期节点企业制度有效性感知与重要性感知偏离的事实,文章从供应链协作信任视角构建节点企业制度信任对再次合作意愿影响的有调节的中介模型,并通过548家样本企业实证证实:(1)制度信任直接且通过供应链协作信任(部分中介变量)显著正向影响再次合作意愿;(2)制度有效性与重要性感知偏离显著调节供应链协作信任在制度信任-再次合作意愿关系中的中介作用,二者偏离程度越大,供应链协作信任中介作用被削弱幅度也越大。研究结论不仅丰富了制度信任的中国情境化研究,亦为我国当前供给侧改革和经济转型升级中有效制度供给的确保提供了可操作化路径。Effective institution supply is critical to the successful promotion of China＇s current Supply-Side Reform and Econom- ic Transformation and Upgrading. Based on the fact that a deviation exists between node enterprises＇ perception of institution effectiveness and significance, the paper constructs a moderated mediation model about the effects of institution-based trust on node enterprises＇ aspiration to repeat cooperation from the perspective of collaboration trust in the supply chain. By a sample of 548 supply chain node enterprises＇ survey, the moderated mediation mode] shows： （1）Node enterprises＇ institutional trust not only has a significant, direct positive influence but also has a significant, indirect positive effect on their aspiration to repeat cooperation through their collaboration trust in the supply chain （a partial mediator）. （2）The deviation between node enterprises＇ perception of institution efficiency and significance moderates the mediating effect of collaboration trust significantly. In detail, collaboration trust＇s mediating effect will be more strongly weakened as the deviating degree increases. The results not only enrich Chinese contextualization research on institutional trust, but also suggest operationalized paths to ensure effective and sufficient institutions during China＇s current Supply-Side Reform and Economic Transformation and Upgrading.

关 键 词：经济转型情境 制度信任 再次合作意愿 供应链协作信任 偏离 

分 类 号：F273.7[经济管理—企业管理]