生产商与销售商知识共享行为的演化博弈  

An Evolutionary Game of Information Sharing Behavior Between Manufacturers and Sellers

作　　者：杨环 田双亮[1] 杨侃[1] 蔡侠红 焦素素 

机构地区：[1]西北民族大学数学与计算机科学学院,甘肃兰州730030

出　　处：《兰州文理学院学报（自然科学版）》2017年第6期7-11,共5页Journal of Lanzhou University of Arts and Science(Natural Sciences)

基　　金：国家民委科研项目(14XBZ018);甘肃省自然科学基金(145RJZA158);西北民族大学中央高校基本科研业务费专项资金资助研究生项目(Yxm2015182);西北民族大学中央高校基本科研业务费专项资金项目(31920170064)

摘　　要：主要研究生产商和销售商之间知识共享行为的演化趋势及其影响因素.在分析生产商和销售商策略选择收益的基础上,运用演化博弈理论,构建了知识共享行为的演化博弈模型,分析了系统的行为演化路径和演化稳定策略及其影响因素的作用机理.结果表明:生产商与销售商的知识共享行为主要受到收益和成本等因素的影响,且当知识共享时所获得的净收益大于采取不共享时的净收益时,生产商与销售商最终会趋于知识共享.This paper mainly studies the evolution trend and influencing factors of information sharing between manufacturers and sellers.Specifically,it constructs the model of evolutionary game of information sharing behavior by using evolutionary game theory based on the analysis of choosing benefits of manufacturers and sellers.Besides,it analyzes the elements of the path of behavioral evolution,the stable strategy and influencing factors of evolution.The results show that the information sharing behavior between manufacturers and sellers are mainly affected by the profit and cost.When the net income obtained by the information sharing is more than that of not taking a strategy of information sharing,the manufacturers and sellers will choose information sharing eventually.

关 键 词：知识共享 演化博弈 复制动态 

分 类 号：O225[理学—运筹学与控制论]