中国审美意趣在现代服装设计中的应用研究  

Rersearch on the Application of Chinese Aesthetic Interest in Modern Clothing Design

作　　者：王莹[1] WANG Ying(School of Art and Design,Beijing Institute of Fashion Technology, Beijing 100029,China)

机构地区：[1]北京服装学院艺术设计学院,北京100029

出　　处：《艺术与设计（理论版）》2017年第12期96-98,共3页Art and Design

摘　　要：当代中国服装企业越来越希望通过民族的审美传统树立本土设计美学的视觉和风格,但多数的品牌设计对中国审美文化仅仅停留在肤浅的视觉符号上。文章通过对中国审美意趣在现代服装设计中的应用分析,总结出具有中式审美服装的设计方法,为国内从事中式服装设计的品牌企业提供参考。Contemporary Chinese garment enterprises are increasingly hoping to establish the visual and style of native design aesthetics through the aesthetic of the nation, but most of brand design know about Chinese aesthetic culture just stay in the superficial visual symbols. This paper summarizes the design method of Chinese aesthetic clothing through the analysis of the application of Chinese aesthetic interest in modern fashion design, and provides reference for domestic brands engaged in Chinese fashion design.

关 键 词：中国审美意趣 服装设计 融合创新 

分 类 号：J0[艺术—艺术理论] TS941.2[轻工技术与工程—服装设计与工程]