新媒体环境下高校廉政文化作品的视觉表现与运用  

Visual Expression and Application of Incorruptible Cultural Works in Colleges and Universities under the New Media Environment

作　　者：吕思思 康瑛[2] 牛东 LV Sisi;Kang Ying;Niu Dong

机构地区：[1]天津中医药大学现代教育技术与信息中心,天津300193 [2]天津中医药大学纪检监察室,天津300193 [3]天津中医药大学计划财务处,天津300193

出　　处：《科教文汇》2018年第13期15-16,共2页Journal of Science and Education

基　　金：天津中医药大学2017年度党建创新研究项目<新形势下我市高校构建廉政文化建设长效机制研究>(2017SJ06)

摘　　要：在开展高校廉政文化建设的进程中,数字网络新媒体的普及运用,拓展了高校廉政文化作品的表现形式,为推动高校廉政文化建设提供了更广阔的视觉展示平台。在组织参与高校廉政文化作品大赛活动中,如何运用网络新媒体技术逐渐受到重视和关注。在新媒体环境下,秉持崇廉尚洁的核心思想,进行视觉作品创作实践,探索平面作品与动态作品的融合创新,营造风清气正的校园氛围,从而起到弘扬高校廉政文化的作用。During the development of university integrity cultureconstruction, the popularization of new media online has expand-ed the expression of university integrity culture works and pro-videda wider visual display platform for promoting the construc-tion of university integrity culture. How to use new media onlinetechnology has been paid more attention in organizing and par-ticipating in the university clean government cultural works com-petition. In the new media environment, to adhere to the core ofthe concept of promoting integrity, visual works creation practice,exploring the integration of graphic works and dynamic works tocreate a clean campus atmosphere, thus promoting the role of in-tegrity culture.

关 键 词：新媒体 高校 廉政文化 

分 类 号：G641[文化科学—高等教育学]