高体验度的游戏虚拟物品交易APP界面设计  

Interface Design of Gaming Virtual Item Purchasing APPwith High Experience

作　　者：李峻[1] 朱琰翎 LI Jun;ZHU Yan-ling(Donghua University, Shanghai 200051, China)

机构地区：[1]东华大学,上海200051

出　　处：《包装工程》2018年第12期32-37,共6页Packaging Engineering

摘　　要：目的研究游戏虚拟物品交易APP的界面设计。方法从研究游戏虚拟物品交易APP的特点出发,采用用户访谈法和实际案例研究法等,获取用户的需求习惯特点,分析现有游戏虚拟物品交易APP的优缺点,探索游戏虚拟物品交易APP界面创新设计方法。结论游戏虚拟物品交易界面设计应以用户为中心,在界面设计中要注意界面设计的合理化、平台形象设计的生动化、视觉安全的重视化3个方面,从用户的角度出发优化用户体验,同时提升品牌的竞争力。It aims to study the interface design of virtual item purchasing APP. Based on the characteristics of this APP, and through user interview as well as case study methods, etc., to know about users demands and habits, the ad- vantages and disadvantages of this APP are studied, and the innovative interface design method is explored. The interface design of this App should be user-centered, pay attention to the rationalization of the interface design, animation of the platform image and vivid visual security in the designing process, so as to optimize users experience and enhance brand competitiveness at the same time.

关 键 词：网络游戏 虚拟物品 界面设计 交互设计 电子商务 

分 类 号：TB472[一般工业技术—工业设计]