粤港澳大湾区会展产业人才培养体系研究  

A Study on the Talent Innovation System of the MICE Education for the Guangdong-Hong Kong-Macao Greater Bay Area

作　　者：李桦[1] 黄蝶君 LIHua;HUANGDie-jun(South China Agriculture University,Guangzhou 510642,China;Guangdong University of Finance＆ Economics,Guangzhou 510320,China)

机构地区：[1]华南农业大学,广东广州510642 [2]广东财经大学,广东广州510320

出　　处：《广东交通职业技术学院学报》2018年第2期66-70,共5页Journal of Guangdong Communication Polytechnic

摘　　要：粤港澳大湾区正式成为国家战略,并在城市定位、地区综合能力、经济体量、交通物流基础等方面具备了打造世界级会展中心的坚实基础。为了服务大湾区会展产业战略需求,广东高校会展专业需要通过专业方向精准定位、课程体系拓展更新、实践教学创新、技术创新课程设置等手段,培养出适应大湾区会展产业需求的实践应用型人才。Guangdong-Hong Kong-Macao Bay Area has been officially announced as an national strategy, and it has a solid foundation to build a world-class exhibition center in the aspects of city location, regional comprehensive ability, economic volume, transportation and logistics. In order to meet the strategic needs of exhibition industry, the MICE education in Guangdong Province needs to have a precise major positioning, an updated curriculum system, a practice teaching innovation and technology innovation courses to cultivate graduates with applied skills.

关 键 词：会展专业教育 人才创新体系 课程建设 

分 类 号：G642[文化科学—高等教育学]