迪斯尼动漫明星在食品包装的应用分析  

Analysis on the Application of Disney Animation Stars on Food Packaging

作　　者：张玉琴[1] ZHANG Yuqin(Sanming University,Sanming,Fujian Province 365000,China)

机构地区：[1]三明学院,三明365000

出　　处：《北京印刷学院学报》2018年第3期30-32,共3页Journal of Beijing Institute of Graphic Communication

基　　金：三明学院一般项目;课题名称<架构导向本科动画专业校企合作人才培养课程设计>部分成果(编号:J170836);主持人张玉琴

摘　　要：本文分析了迪斯尼动漫明星在食品包装中运用的优势,阐述了迪斯尼动漫明星应用于食品包装的经验,探讨了迪斯尼动漫明星在食品包装中的再设计,将迪斯尼动漫明星与食品包装紧密结合,能够进一步提升自身产品的影响力以及形象,从而为企业带来更多的效益。This paper overviews animation stars, analyzes the advantage of Disney animation stars in food packaging, elaborates the experience of applying Disney animation stars into food packaging, and finally discusses the redesign of Disney animation star on food packaging. The influence and image of products can be further enhanced by combing Disney animation stars with food packaging closely, so as to bring more benefit for enterprises.

关 键 词：迪斯尼 动漫明星 食品包装 

分 类 号：TB482[一般工业技术—包装工程] TS206[轻工技术与工程—食品科学]