Chinese metrosexuals spawn a $1b cosmetics market in China  

出　　处：《China Detergent & Cosmetics》2016年第1期6-6,共1页日用化学品科学（英文版）

摘　　要：Chinese men are increasingly interested in looking good. More and more men are now spending money for personal grooming services. Although the metrosexual phenomenon, which implies men spending heavily on grooming products, is still stronger in countries like South Korea and Japan, the interest among Chinese men in personal care services has been growing rapidly. Facial skin care is the men＇s grooming category that is experiencing the most dynamic growth in China, with beauty products for men quickly rising in popularity.

关 键 词：美容产品 男性 产品介绍 市场分析 

分 类 号：TS974.1[轻工技术与工程]