比亚迪:帝国反转  

BYD: Rewriting the History of an Empire

作　　者：王雷生[1] Steven Wang(摄影) 

机构地区：[1]《中国企业家》编辑部 [2]不详

出　　处：《中国企业家》2018年第18期58-61,9,共4页China Entrepreneur

摘　　要：“王总你疯了吗？”360董事长兼CEO周鸿祎不久前第一次听王传福说要将汽车做成手机一样的开放平台时，他觉得有些“疯狂”。“我没有担心，我坚信开放代表智能汽车的未来。所以我需耍你帮我解决安全的问题。”比亚迪董事长兼总裁王传福回应道。Openness, competition, and marketoriented, its these words with which Wang Chuanfu is rewriting BYD's rulebook.Like so many other tech executives,Wang Chuanfu has also been labeled as someone who keeps a low profile. Were it not the 40 th anniversary of Reform and Opening Up, he wouldn't like to have agreed to an interview.But in a two-hour talk with media,Wang Chuanfu recalled his journey through the business world. Though obviously not wanting to say too much, he stated, "In fact, its quite difficult. When thinking about those heart-wrenching issues, you just want to cry." He'd much rather talk about the importance of new energy vehicles, cloud rail, technology,innovation and the successes and failures of BYD's strategy.

关 键 词：比亚迪 帝国 开放平台 智能汽车 “疯狂” 王传福 董事长 周鸿祎 

分 类 号：F426.471[经济管理—产业经济]