产品整体概念在特型地图中的应用  

Application of product overall concept in special map

作　　者：李云翔 郝四平 黄雯雯 LI Yun-xiang;HAO Si-ping;HUANG Wen-wen(Author unit: Surveying and Mapping Publishing House,Beijing 100000,China;Wuhan Siweitu New Technology Co.,Ltd.,Wuhan Hubei 430000,China)

机构地区：[1]测绘出版社,中国北京100000 [2]武汉四维图新科技有限公司,湖北武汉430000

出　　处：《科技视界》2018年第33期195-196,共2页Science & Technology Vision

摘　　要：产品的整体概念包括核心产品,有形产品,附加产品,期望产品和潜在产品五个层次,本文以特型地图为例,利用产品整体概念五层定义指导特型地图产品的开发。The overall concept of the product includes core products,tangible products,additional products,expected products and potential products.This article takes the special map as an example,and uses the five-layer definition of the overall concept of the product to guide the development of special map products.

关 键 词：产品整体概念 特型地图 

分 类 号：F274[经济管理—企业管理]