高校图书馆阅读推广活动读者参与路径研究  

Research on the Reader Participation Path of Reading Promotion Activities in University Libraries

作　　者：黄少琴[1] Huang Shao-qin

机构地区：[1]广州城建职业学院图书馆,广东广州510925

出　　处：《河北科技图苑》2019年第2期65-69,共5页Hebei Library Journal of Science and Technology

基　　金：广东图书馆学会2016年立项课题"阅读推广活动的评价体系构建及其实证研究"(GDTK1638);2018年度CALIS全国农学文献信息中心研究项目"高职院校图书馆阅读推广活动读者参与机制研究"(2018019)研究成果之一

摘　　要：高校图书馆阅读推广主体主要是馆员,其主体单一;阅读推广对象是全校师生,其需求个性化、多样化。阅读推广主体单一化与阅读推广对象需求多元化的不匹配,使得高校图书馆阅读推广主体与推广对象之间出现供与求的失衡。为改变这种现状,提高阅读推广活动的效果,通过阅读推广活动读者参与路径研究,实现阅读推广主体与推广对象的高度统一,让阅读推广活动永葆活力。The main body of reading promotion in university libraries is mainly librarians,which is a unitary subject;the object of reading promotion is the teachers and students of the whole school,their needs are personalized and diversified.The simplification of reading promotion subject and the diversification of the demand of reading promotion target are not matched.This makes the imbalance between supply and demand appears between the subject and the target of the reading promotion of university libraries.In order to change the status quo and improve the effect of reading promotion activities,we should achieve a high degree of unity between the subject and object of reading promotion through the research on the reader participation path of reading promotion activities,so that reading promotion activities will always be active.

关 键 词：高校图书馆 阅读推广 参与路径 

分 类 号：G258[文化科学—图书馆学]