LIFE IN THE LIVE STREAM--Story of a top online influencer  

作　　者：Wang Fengjuan 

机构地区：[1]不详

出　　处：《China Report ASEAN》2019年第9期46-49,共4页中国东盟报道（英文）

摘　　要：At 7 p.m. sharp on September 9, Fang Lu finished her dinner and opened Taobao Live app on her smartphone. She had been waiting for a live stream by Viya, a so-called Key Opinion Leader (KOL) who recommends and sells things on Taobao. Identifying herself as one of Viya’s Women, Fang Lu is quick to buy whatever Viya promotes.

关 键 词：Key OPINION LEADER (KOL) Fang LU TAOBAO 

分 类 号：D[政治法律]