企业朴素式创新的演化博弈及仿真分析  

An Evolutionary Game and Simulation Analysis of Frugal Innovation

作　　者：张术丹[1] ZHANG Shu-dan(Inner Mongolia University of Finance and Economics,Hohhot Inner Mongolia 010070,China)

机构地区：[1]内蒙古财经大学

出　　处：《技术经济与管理研究》2019年第9期3-8,共6页Journal of Technical Economics & Management

基　　金：国家自然科学基金资助项目(71662022);内蒙古自然科学基金资助项目(2017MS0704);内蒙古哲学社会科学规划项目(2016NDB023);内蒙古教育厅资助项目(NJSY16136)

摘　　要：21世纪,新兴经济体保持了快速的经济增长,“一带一路”倡议也为新兴市场提供了良好的发展契机,全球创新中心已不仅局限于发达国家市场,开始转向了新兴市场。而资源、环境、可持续发展等问题制约了企业的创新发展,在此背景下,新兴市场企业应采用高投入追求多功能产品的传统“精英式”创新,还是采用节约资源的朴素式创新,成为企业需要抉择的问题。知识是创新的源泉,不同知识位势的企业会采取不同创新的行为,其在两种创新模式的选择上进行着博弈,面临不同的收益情况,其博弈的结果不尽相同。本研究将企业分为高低两个知识位势,从不同知识位势群体随机抽取两个企业,分为九种不同情形,应用演化博弈方法分析其创新模式的选择情况,并进行模拟仿真。研究结果表明,在九种不同情形下,企业创新行为选择的演化发展趋势各不相同,企业可根据其所处的收益情境,选择最有利的创新行为。In twenty-first Century,the emerging economies maintained economic rapid-growth.The Belt and Road Strategy has provided a good opportunity for the development of the emerging markets.The global innovation centers have not only been in developed country markets,but have begun to shift to emerging markets.The problems of resources,environment and sustainable development restrict the innovation development of enterprises.In this context,the enterprises should adopt traditional innovation with high investment in pursuing multi-functional products,or adopt frugal innovation that saves resources,which has become a problem for enterprises to choose.Knowledge is the source of innovation,and the innovative behavior of enterprises with different knowledge potential is different.They are playing a game on the choice of two innovation models.The income situation of enterprises is different,and the results of the game are not the same.In this study,enterprises are divided into high and low knowledge potentials.Two enterprises are randomly selected from different knowledge potential groups and divided into nine different situations.Evolutionary game method is applied to analyze the selection of innovation models,and simulation is carried out.The results of evolutionary game and simulation show that in nine different situations,the evolution trend of enterprise innovation behavior choice is different,and the enterprise can choose the most favorable innovation behavior according to its income situation.

关 键 词：知识位势 朴素式创新 传统创新 企业创新 

分 类 号：F270[经济管理—企业管理]