融媒体时代商务应用写作课程教学改革探究  

Exploration on Teaching Reform of Business Applied Writing Course in the Age of Media Integration

作　　者：陈琼华[1] 李素平[1] CHEN Qiong-hua;LI Su-ping(Jieyang Polytechnic,Jieyang Guangdong 522000,China)

机构地区：[1]揭阳职业技术学院

出　　处：《湖北开放职业学院学报》2019年第22期148-150,共3页Journal of Hubei Open Vocational College

基　　金：揭阳职业技术学院教改课题“基于工作过程的《商务应用写作》教学改革初探”(项目编号:jyc2018jyY04)

摘　　要：融媒体时代,对高职教育教学产生了嵌入式影响。网络环境所滋生的敷衍思想,受陈旧教材与内容所阻滞的学习热情,网络依赖所阻碍的求知意识,趋易避难思想所挫败的成才预期等,只有这些问题被充分重视并正确对待,才能趋利避害,更好地获取时代的红利。本文在深析融媒体时代对商务应用写作课程教学影响的基础上,提出商务应用写作课程应担当起克服时代所带来的草率应对的陋习,教学中与时俱进,引导学生宁静致远,同时,融合媒介,让时代红利为学习锦上添花,让科技手段为教学质量保驾护航。In the era of media integration, it has an embedded impact on the teaching of higher vocational education. The perfunctory thought that the network environment breeds, the enthusiasm of learning blocked by the old textbooks and contents, the consciousness of seeking knowledge hindered by the network dependence, and the expectation of success frustrated by the idea of seeking refuge, etc. Only when these problems are fully valued and correctly treated, can we seek profits and avoid disadvantages and better obtain the dividends of the times. Based on the deep analysis of the influence of the media age on the teaching of business practical writing, this paper puts forward that the course of business practical writing should take on the bad habit of overcoming the hasty response brought by the times, keep pace with the times in teaching, guide students to be tranquil and far-reaching, at the same time, integrate the media, let the dividend of the times add to the icing of learning, and let science and technology escort the quality of teaching.

关 键 词：融媒体 商务应用写作 教学 研究 

分 类 号：G642[文化科学—高等教育学]