造型设计实践中的经验与关键词法探索  

Exploration of Experience and Method of Keywords in Style Design Practice

作　　者：郑刚强[1] 王志[1] 张梦 Zheng Gangqiang;Wang Zhi;Zhang Meng(Wuhan University of Technology;Wuhan Qingchuan University,Wuhan 430204,China)

机构地区：[1]武汉理工大学,武汉430070 [2]武汉晴川学院,武汉430204

出　　处：《艺术与设计（理论版）》2020年第4期84-86,共3页Art and Design

摘　　要：文章总结造型设计实践项目中具有普遍意义的经验和方法,为工业设计初学者提供创意方向和方法指导,为设计学科中的理论与实践的结合提出了具有参考价值的新方案。通过经验总结法和案例分析法,提炼项目中获得的经验和方法,并通过实践案例佐证文中观点。总结出关键词深度融入产品造型、运用设计语言表达创意和产品特征符合其行业特点的三大造型设计经验;总结出根据关键词确定造型语言元素、通过设计手法组织造型语言元素、产品风格再次呼应关键词、整体造型符合审美规则的造型设计四步曲。This paper summarizes the experience and methods of modeling design practice,provides creative direction and method guidance for beginners in industrial design,and proposes a new scheme with reference value for the combination of theory and practice in design discipline.Through the method of experience summary and case analysis,the experience and methods obtained in the project are refined,and the viewpoints of the paper are supported by practical cases.Three major modeling design experiences are summarized,that is,the deep integration of keywords into product modeling,the use of design language to express creativity and the product characteristics in line with its industry characteristics.This paper summarizes the four steps of modeling design:determining modeling language elements according to keywords,organizing modeling language elements through design methods,product style echoing keywords again,and the overall modeling conforming to aesthetic rules.

关 键 词：设计实践 关键词 设计语言 语言元素 组织手法 

分 类 号：TB472[一般工业技术—工业设计]