从“湘云论诗”看中、日、德、美招贴设计大师们的创作风格--以其一幅代表作为例  

Creative style of the masters of poster design in China,Japan,Germany and America from the perspective of Poetic theory by XiangYun:A case study of one of their representative works

作　　者：严荷菱[1] Yan Heling

机构地区：[1]合肥学院

出　　处：《艺术设计研究》2020年第3期71-74,共4页Art & Design Research

基　　金：安徽省重大研究项目(2018jyxm0879);合肥学院重点研究项目(2019hfjyxm10)的阶段性成果。

摘　　要：《红楼梦》是展现中国几千年文化的集大成之作,曹雪芹把前沿的思想性和完美的艺术性高度融合,造就了中国古典长篇小说的巅峰之作。中国是诗歌王国,诗歌创作也是大观园女儿们生活中最重要的一种娱乐活动。书中对诗歌的描写有很多处,本文从"湘云论诗"看中、日、德、美招贴设计大师靳埭强、田中一光、冈特·兰堡、保罗·兰德的创作风格,得出靳氏之融合、田中之简洁、兰堡之隐喻、兰德之组织的观点,并探索出每个艺术大师独特的创作风格背后是他们各自的成长经历及文化背景。The Story of the Stone is a masterpiece of thousands of years of Chinese culture.Cao xueqin has created the peak of the Chinese classical novel by combining cutting-edge thoughts with perfect artistry.China is the kingdom of poetry,and the creation of poetry is one of the most important entertainment activities for the females living in the Grand View Garden.There are several descriptions of poetic creation in the book.This paper analyzes the creative styles of great poster designers from the perspective of“Poetic theory by Xiangyun”,including China's Jin Daiqiang,Japan's IkkoTanaka,Germany,s Gunter Rambow and America's Paul Rand.It draws on the fusion of Jin,the simplicity of Tanaka,the metaphor of Rambow,the summation of Rand's organization,and explores the experience and cultural background behind each artist's unique creative style.

关 键 词：湘云论诗 招贴设计大师 创作风格 

分 类 号：J05[艺术—艺术理论]