跨领域技术融合对企业新产品开发绩效的影响  

Influence of cross-domain technology convergence on firms'new product development performance

作　　者：王媛 曾德明[1] 文金艳 Wang Yuan;Zeng Deming;Wen Jinyan(School of Business Administration,Hunan University,Changsha 410082,Hunan,China;School of Business Administration,Hunan University of Technology and Business,Changsha 410205,Hunan,China)

机构地区：[1]湖南大学工商管理学院,湖南长沙410082 [2]湖南工商大学工商管理学院,湖南长沙410205

出　　处：《科研管理》2020年第8期114-122,共9页Science Research Management

基　　金：国家自然科学基金重点项目(71932005,2020—2024);国家自然科学基金青年项目(71603080,2017—2019);湖南省自然科学基金青年项目(2017JJ3520,2017—2019)。

摘　　要：技术融合是指原本相互独立的技术跨越其边界相互交叉渗透从而催生出新兴技术的现象,作为产业变革的核心动力其被认为是促进新兴产业形成及新产品开发的重要因素。本研究通过收集中国新能源汽车产业所有企业在2005至2017关于新产品的面板数据,通过专利IPC号的耦合结构与替代关系分别对互补性和替代性技术融合进行测度,并采用负二项固定效应回归模型,实证分析了跨领域技术融合与企业新产品开发绩效之间的关系。研究结果表明:当企业聚焦于特定领域采取替代性技术融合时,替代性技术融合强度越大越有利于提升企业新产品数量及新产品进入市场的速度;而当企业跨越多个领域采取互补性技术融合时,一开始有利于提升企业新产品数量及新产品进入市场的速度,但后期将不利于企业新产品数量与新产品进入市场速度的进一步提升。Since the 21st Century,multi-point breakthroughs and cross-integration of information,biology,new energy,new materials have laid the foundation for a new round of industrial revolution.Technological convergence has become an important symbol of the rapid rise of new industries and new business forms,and has an important impact on the development of new technologies and new products that cannot be ignored.For example,the deep fusion of biotechnology and nanotechnology has created a new bio-nanotechnology that opens up research and market space for a variety of disruptive new drugs(e.g.monoclonal antibody drug zevalin and targeted drug delivery technology Doxil for cancer treatment).The combination of pharmaceutical technology and food manufacturing technology has created a functional food industry,and the combination of pharmaceutical technology and cosmetic manufacturing technology has created a cosmeceuticals industry.However,technology convergence may also lead to some new socioeconomic problems.Such as the integration of intelligent robotics and traditional manufacturing greatly improves production efficiency,but also replacing the traditional labor-intensive production technology."Internet finance"has created a new financial service model with great market potential,but it has also led to the squeeze on the traditional financial industry.The mode of technological innovation has gradually changed from the traditional mode of scientific breakthrough to the mode of technological fusion.Therefore,scientific and objective analysis of cross-field technology convergence is of great research significance and scientific value in guiding major disruptive technological innovation and new product development.Technology convergence refers to the phenomenon that the originally independent technologies cross their boundaries penetrate each other to give birth to new technologies.As the core power of industrial transformation,technology convergence is considered as the important factor to promote formation of emerging indust

关 键 词：新产品开发绩效 替代性技术融合 互补性技术融合 新能源汽车企业 

分 类 号：F276.44[经济管理—企业管理]