考虑产品模块化设计的闭环供应链回收模式选择  

Selection of Take-Back Mode of Closed-Loop Supply Chain Considering Product Modular Design

作　　者：陈章跃 王勇[2] 王义利[2] CHEN Zhangyue;WANG Yong;WANG Yili(School of Economics and Business Administration,Chongqing University of Education,Chongqing 400065,China;School of Economics and Business Administration,Chongqing University,Chongqing 400044,China)

机构地区：[1]重庆第二师范学院经济与工商管理学院,重庆400065 [2]重庆大学经济与工商管理学院,重庆400044

出　　处：《系统管理学报》2020年第5期1003-1010,共8页Journal of Systems & Management

基　　金：国家自然科学基金资助项目(71272085);重庆第二师范学院人才项目(2017BSRC003);重庆第二师范学院校级课题(KY201714B)。

摘　　要：产品模块化设计既可以更好地满足客户的个性化需求,又能有效降低新产品和再制造品的生产成本。在考虑产品模块化设计的情形下,以制造商主导的再制造闭环供应链为研究对象,分析制造商自营回收模式和外包回收模式下产品模块化水平、零售价格、回收价格和制造商利润,为制造商回收模式的选择提供参考。研究表明:制造商选择回收模式不仅与模块化设计的成本参数有关,而且还与产品模块化设计带给新产品和再制造品生产成本节省的大小有关。Product modular design can not only better meet the personalized needs of customers,but also effectively reduce the production cost of new products and remanufactured products.Based on the consideration of product modular design,this paper,taking the manufacturer-led remanufacturing closed-loop supply chain as the research object,analyzes the modularity products,the retail price,the take-back price,and the manufacture profit in the self-operation take-back mode and the outsourced take-back mode,in order to provide reference for the manufacturer’s choice of take-back mode.The result shows that manufacturer’s choice of take-back mode is related not only to the cost parameters of the modular design parameters,but also to the size of the product cost saving between the new products and remanufactured product brought by the product modular design.

关 键 词：模块化设计 模块化水平 闭环供应链 回收模式 定价策略 

分 类 号：F272[经济管理—企业管理]