互动认知视角下网络百科协同创作机理研究  

Research on Collaborative Creation Mechanism of Online Encyclopedias from an Interactive Cognitive Perspective

作　　者：刘丰军 林正奎 曲毅 LIU Fengjun;LIN Zhengkui;QU Yi(Dalian Maritime University,Dalian,Liaoning,China)

机构地区：[1]大连海事大学航运经济与管理学院,辽宁省大连市116026

出　　处：《管理学报》2020年第7期1077-1085,共9页Chinese Journal of Management

基　　金：中国博士后科学基金资助项目(2019M651099);山东省自然科学基金资助项目(ZR2017BG014)。

摘　　要：对网络百科协同创作机理的研究有助于深化对群体协作模式的认知和理解。从互动认知视角出发,基于皮亚杰建构主义理论,构建网络百科协同创作系统的协同演化模型,并重点分析认知差异在系统演化中的作用机理。在此基础上,以百度百科词条——NBA为例,选取2008~2019年月度时间序列数据,采用向量自回归模型,对认知差异、群体规模和信息质量间的联动性进行实证分析。研究表明:认知差异是网络百科协同创作系统的内驱力,对群体规模和信息质量存在显著的正向影响;中等程度认知差异对群体规模和信息质量的影响最显著。The research on collaborative creation mechanism of online encyclopedias is helpful to deepen the understanding of group collaboration model. Based on Piaget’s constructivism theory, this study constructs a collaborative evolution model of collaborative creation system of online encyclopedias from a cognitive perspective, and emphatically analyzes the mechanism of cognitive difference during system evolution. Taking Baidu Encyclopedia entry—NBA as an example, this paper selects monthly time series data from 2008 to 2019 and uses vector autoregressive models to empirically analyze the comovements of cognitive difference, group size and information quality. The results show that cognitive difference is the internal driving force of collaborative creation, and have a significant positive impact on group size and information quality, and medium-level cognitive difference has the most significant impact on group size and information quality.

关 键 词：协同创作 建构主义理论 认知差异 百度百科 向量自回归模型 

分 类 号：C93[经济管理—管理学]