传统文化元素在文创设计中的应用——以泉州拍胸舞为例  

The Application of Traditional Cultural Elements in Cultural and Creative Design--Taking Quanzhou Chest Dance As an Example

作　　者：朱文娟 ZHU Wenjuan(School of Creative Design,Quanzhou University of Information Engineering,Quanzhou,Fujian 362000)

机构地区：[1]泉州信息工程学院创意设计学院,福建泉州362000

出　　处：《武夷学院学报》2020年第8期77-80,共4页Journal of Wuyi University

基　　金：福建省教育厅中青年教师教育科研项目(科技类)(JAT190939)。

摘　　要：现有的文创产品设计与传统文化元素的融合度较差,为此研究传统文化元素在文创设计中的应用。以泉州拍胸舞为例,通过查阅资料,从“拍胸舞”中的乐曲、伴奏乐器、动作、表演形式以及服装配饰等方面挖掘传统文化元素,并与现代设计手法相结合,将挖掘出的传统文化元素通过形状解构、色彩提取、简化抽象以及重组造型等方法进行处理,得到简化的文化符号。抓住产品内涵和主要特征,将其以不同的形式融入到文创设计中,转化成实用的文创产品,在保留实用性的同时兼顾欣赏性、装饰性以及艺术性,以期为文创设计融入传统文化元素提供一定的参考。The fusion degree between the existing cultural and creative product design and the traditional cultural elements is poor,so this paper studies the application of traditional cultural elements in cultural and creative design---take Quanzhou clap breast dance as an example.Through access to information,from "clap breast dance" in the form of music,accompaniment instrument,action,performance,clothing accessories that contains the elements of Chinese traditional culture,and combined with modern design methods,to dig out the elements of traditional culture through the shape of deconstruction,colour extraction,simplified abstract,restructuring modelling method for processing.Based on the connotation and main characteristics of the product,it is integrated into the cultural and creative design indifferent forms,and transformed into practical cultural and creative products,while retaining the practicality,appreciation,decoration and artistry,it hopes to provide some reference for the integration of cultural and creative design into traditional cultural elements.

关 键 词：传统文化元素 文创设计 拍胸舞 元素解构 元素重组 

分 类 号：J722.21[艺术—舞蹈]