新手用户对信息素养教育的感知价值研究——基于扎根理论的探索  

Research on the Perceived Value of Novice Users to Information Literacy Education——Based on Grounded Theory

作　　者：常红[1] 田野[2] Chang Hong;Tian Ye(Shandong Technology and Business University Library,Yantai 264005;School of Management Science and Engineering,Shandong Technology and Business University,Yantai 264005)

机构地区：[1]山东工商学院图书馆,烟台264005 [2]山东工商学院管理科学与工程学院,烟台264005

出　　处：《图书情报工作》2020年第22期96-106,共11页Library and Information Service

基　　金：教育部人文社会科学研究资助项目“嵌入式信息素养教育的价值营销与用户感知耦合机制研究”(项目编号:17YJA870002)研究成果之一。

摘　　要：[目的/意义]探究信息素养教育价值和用户感知之间的交互契合机制,为高校信息素养教育的价值营销提供借鉴。[方法/过程]聚焦于新手用户的信息素养学习实践,以高校大学生为研究对象,以感知价值理论为基础,采用扎根理论研究方法,探索建构信息素养教育价值的用户感知驱动模型。[结果/结论]新手用户对信息素养教育的感知价值在教学交互和任务情境的驱动下得以呈现;用户感知的信息素养教育价值包含资源价值、信息素养认同价值、同伴价值、情感价值、教学价值和成本价值6个主范畴,主范畴间的作用关系呈现出复杂性和差异性。[Purpose/significance]Exploring the fit mechanism between the value of information literacy education and user perception can provide inspiration and reference for the value marketing of information literacy education in colleges and universities.[Method/process]Focusing on the information literacy learning practice of novice users,taking college students as the research object,based on the theory of perceived value,and using grounded theoretical research methods,this paper explored the construction of a concept model of information literacy education value perceived by novice user.[Result/conclusion]The perceived value of novice users to information literacy education was driven by teaching interaction and task situation;the value of information literacy education includes six main categories:resource value,information literacy identity value,peer value,emotional value,teaching value and cost value.The relationship between the main categories showed complexity and differences.

关 键 词：信息素养教育 信息素养 教育价值 新手用户 感知价值 价值营销 

分 类 号：G252.8[文化科学—图书馆学]