会展教育的本土化国际化创新课程改革问题  

Research on Innovational Curriculum Reform of Localization and Internationalization of Exhibition Education

作　　者：刘臻[1] Liu Zhen(Hubei Light Industry Vocational and Technical College,Wuhan 430000)

机构地区：[1]湖北轻工职业技术学院教研室,湖北武汉430070

出　　处：《中阿科技论坛（中英文）》2021年第1期151-153,共3页China-Arab States Science and Technology Forum

摘　　要：随着互联网经济的快速变化,创新型技能、创新型岗位、创新型模式、创新型活动在会展领域蓬勃发展,新媒体领域呈现出与各大展览公司快速融合发展的新局面。本文认为:会展教育也要在新融合趋势下加快课程改革,而顺应会展赋能活动的体验设计是会展教育改革的关键内容。With the rise of Alibaba,Sina and other network companies,China’s Internet economy has undergone earth-shaking changes,innovative skills,innovative posts,innovative models,innovative activities flourish in the exhibition field,the new media field presents a new situation of rapid integration with major exhibition companies,BAT(Baidu,Ali,Tencent)companies,financial companies,consulting institutions,public relations companies are all in the swim.and exhibition education should actively carry on curriculum innovation reform to fit into the new integration trend under the"One Belt and One Road"Initiative,and the design of experience adapted to the empowerment activities of exhibition is the key of exhibition education reform.

关 键 词：会展教育 国际化 创新 

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