多模态视角下的微信“语言”符号特征研究  

Study on Features of WeChat“Language”Sign from Multimodal Perspective

作　　者：付文莉 白丽梅[2] FU Wenli;BAI Limei(Department of Linguistics, Beijing Language and Culture University, Beijing 100083, China;College of Foreign Languages & Literature, Northwest Normal University, Lanzhou, Gansu 730070, China)

机构地区：[1]北京语言大学语言学系,北京100083 [2]西北师范大学外国语学院,甘肃兰州730070

出　　处：《中州大学学报》2021年第1期48-53,共6页Journal of Zhongzhou University

基　　金：2020年度北京语言大学研究生创新基金(中央高校基本科研业务费专项资金)项目成果“多模态视角下的语言景观研究”(20YCX190);青海省社会科学基金项目“青海藏族地区双语教学常态化绩效分析及问题研究”(20020)。

摘　　要：符号是人们观察世界和了解事物不可或缺的中介与传播元素,也是人类传递个人思想的重要载体。伴随着科技的迅猛发展,微信作为一款多功能的通信软件渗入到网民的日常生活中。微信中的“语言”作为语言符号与非语言符号结合的多模态符号,对网络交际和现实交际产生了至关重要的意义。基于皮尔士的符号学三分法,通过选取微信中个人与个人之间、微信群中多人之间的部分聊天记录及朋友圈动态为个案研究语料来解读微信中的“语言”符号特征。研究发现,微信中的“语言”符号具有不断固化、多模态、多语混合、广泛传播及扩散的典型特征。Sign is an indispensable intermediary and communicational element for people to observe the world and understand things,which is a significant carrier for human to convey personal thoughts.With the rapid development of technology and the integration of the Internet era,WeChat as a multifunctional communicational software has penetrated into netizens’daily life.The“language”of WeChat,as a multimodal sign that combines linguistic signs with non-verbal signs,has a vital significance for online communication and real-world communication.On the basis of Peirce’s semiotic rule of thirds,this study mainly interprets the“language”symbolic features of WeChat by selecting WeChat individuals,some chat records in WeChat groups,and the dynamics of Moments as case studies.The study shows that WeChat“language”signs have the typical characteristics of continuous solidification,multimodality,multilanguage mixing and wide spread and diffusion.

关 键 词：符号 微信 “语言” 符号特征 多模态 

分 类 号：G623.31[文化科学—教育学] G434[文化科学—教育技术学]