新零售背景下我国饲料行业物流模式的优化  

The optimization of logistics mode of China's feed industry under the background of new retail

作　　者：杨军[1] YANG Jun(Guangxi Jiaotong Vocational and Technical College,Nanning,Guangxi 530023,China)

机构地区：[1]广西交通职业技术学院,广西南宁530023

出　　处：《中国饲料》2021年第11期143-146,共4页China Feed

基　　金：2020年度广西高校中青年教师科研基础能力提升项目“西部陆海新通道建设背景下广西现代物流业发展策略研究”(2020KY34021)。

摘　　要：新零售是未来我国零售业发展的主要趋势之一,而物流模式的选择与创新,将会影响到新零售的发展方向。对于饲料行业而言,现有的物流模式存在商品在途损耗大、专业化程度不高及物流成本高等问题。为此本文基于新零售的视角,以互联网和通信技术为依托,设计一种全新的“双中心”物流模式。一方面利用信息中心及时传递与共享物流信息、库存信息及配送信息,另一方面打破传统线上物流和线下门店物流之间的界限,统一调配统一管理,降低无效物流周转带来的过高成本,缩短交付时间并提升消费者的满意度和购物体验。New retail is one of the main trends in the future development of China's retail industry,and the choice and innovation of logistics mode will affect the development direction of new retail.For the feed industry,the existing logistics mode has the problems of large loss of goods in transit,lack of specialization,and high logistics cost.Therefore,this paper designed a new dual center logistics mode based on the new retail perspective,Internet and communication technology.On the one hand,the information center was used to transfer and share logistics information,inventory information and distribution information in time;on the other hand,the boundary between traditional online logistics and offline store logistics was broken,and unified deployment and management was adopted to reduce the excessive cost caused by ineffective logistics turnover,shorten delivery time,and improve consumer satisfaction and shopping experience.

关 键 词：新零售 饲料行业 物流模式 双中心 

分 类 号：F27[经济管理—企业管理]