信用经济时代下的小微企业发展策略  

The development strategy of small and micro enterprises in the era of credit economy

作　　者：张军[1] Zhang Jun(Suzhou Vocational University,Suzhou,Jiangsu,215104)

机构地区：[1]苏州市职业大学商学院,江苏苏州215104

出　　处：《市场周刊》2021年第7期16-17,62,共3页Market Weekly

基　　金：苏州市职业大学企业信用管理体系实践与创新研究团队阶段性研究成果;江苏高校哲学社会科学研究项目“基于优化营商环境的信用监管制度研究”(项目编号:2019SJA1321)阶段性研究成果;横向课题“‘十四五’时期苏州社会信用体系建设的思路和重点举措研究”阶段性研究成果。

摘　　要：随着国家信用体系建设工作的不断推进,信用经济时代已经到来,信用交易效益效果已成为企业间竞争的主要内容。信用经济时代为小微企业带来挑战的同时也创造了机遇,需要小微企业在准确分析时代特征与需求、正确认知本企业信用工作存在问题的基础上,实施相应发展策略,使得小微企业立足时代新需求,担当时代新作为。With the continuous advancement of the national credit system construction,the era of credit economy has come,and the benefit effect of credit transaction has become the main content of competition among enterprises.The era of credit economy not only brings challenges to small and micro enterprises,but also creates opportunities.It requires small and micro enterprises to implement corresponding development strategies on the basis of accurately analyzing the characteristics and needs of the times and correctly recognizing the problems existing in their credit work,so as to make small and micro enterprises base themselves on the new needs of the times and take on the new actions of the times.

关 键 词：信用经济 小微企业 策略 

分 类 号：F276.3[经济管理—企业管理]