市场导向下营造云南省体育竞赛表演产业发展环境  

Creating an Environment for the Development of Sports Competiti on Performance Industry in Yunnan Province under the Market Orientation

作　　者：陈祥伟[1] 郭林 CHEN Xiangwei;GUO Lin(Pu'er University,Pu'er,Yunnan Province,665000 China;West Yunnan University,Lincang,Yunnan Province,677000 China)

机构地区：[1]普洱学院,云南普洱665000 [2]滇西科技师范学院,云南临沧677000

出　　处：《当代体育科技》2021年第18期203-205,209,共4页Contemporary Sports Technology

基　　金：云南省教育厅科学研究基金项目(2020J0719)。

摘　　要：体育竞赛表演产业是市场导向下各类运动竞技表演活动的深刻体现,对挖掘和释放当地人们的消费潜力具有积极作用,也有利于民生保障和改善,为区域经济新增长提供基础。市场导向下营造优化云南省体育竞赛表演产业发展环境,不仅是贯彻落实《国务院办公厅关于加快发展体育竞赛表演产业的指导意见》的重要要求,也是让云南省具有强大本土影响力的体育职业赛事活动走出去,为挖掘提升云南省消费潜力和增强经济发展新动能创造条件。The sports competition performance industry is a profound manifestation of all kinds of sports performance activities under the market orientation.It has a positive effect on tapping and releasing the consumption potential of local people.It is also conducive to the protection and improvement of people’s livelihood and creates a new economy for the region.The growth pole provides the foundation.Creating and optimizing the development environment of the sports competition performance industry in Yunnan Province under market guidance is not only an important requirement for implementing the Guiding Opinions of the General Office of the State Council on Accelerating the Development of the Sports Competition Performance Industry,but also a professional sports event with strong local influence in Yunnan Province.Going global will create conditions for tapping and enhancing Yunnan's consumption potential and strengthening new drivers of economic development.

关 键 词：市场导向 云南省 体育竞赛 发展 

分 类 号：G812.7[文化科学—体育学]