双元创新对国际代工企业出口绩效影响机理研究--从OEM到ODM功能升级的中介效应  

The Influence Mechanism of Innovation Ambidexterity on International Subcontracting Enterprises Exporting Performance:The Meditating Effect of Function Upgrade from OEM to ODM

作　　者：王生辉 张京红[3] WANG Sheng-hui;ZHANG Jing-hong

机构地区：[1]新疆财经大学国际经贸学院 [2]中央财经大学商学院 [3]北京语言大学汉语学院

出　　处：《中央财经大学学报》2021年第10期108-117,共10页Journal of Central University of Finance & Economics

基　　金：国家自然科学基金面上项目“光鲜背后的艰辛:创业者健康的理论建构与实证研究”(项目编号:72072192);北京语言大学科研项目“经济发展新常态下我国优化利用外资的路径探析”(项目编号:16YJ080111)。

摘　　要：近些年随着国内外市场经济环境的变化,国际代工企业提高出口绩效与双元创新之间的关联日益明显。现有文献尚无有关双元创新与国际代工企业出口绩效之间内在关系及影响机理方面的研究成果。笔者基于动态能力理论和组织学习理论,构建了双元创新、从OEM到ODM功能升级对国际代工企业出口绩效影响的研究模型,采用问卷调查获取的数据,利用层次回归分析方法,实证双元创新对国际代工企业出口绩效的影响和功能升级的中介效应。研究结果表明:双元创新中的探索性创新、利用性创新及二者的平衡对国际代工企业的出口绩效均有正向影响,且功能升级部分中介了探索性创新和两种创新平衡对出口绩效的影响。本研究基于动态能力理论和组织学习理论,通过学术探讨双元创新如何影响国际代工企业出口绩效,从理论上揭示出二者内在联系的机理,丰富了有关跨国经营、创新管理等方面的现有文献,为国际代工企业通过双元创新提升出口绩效提供了理论依据。Inrecent years,along with the changes in domestic and international business environments,the connection between international subcontracting enterprises exporting performance improvement and innovation ambidexterity is envisaged.Nevertheless the extant literature provides no studies on this phenomenon.Drawing upon dynamic capability theory and organization learning theory,this paper developed a research model concerning the influence of innovation ambidexterity and function upgrade from OEM to ODM on international subcontracting enterprises exporting performance,and employed questionnaire data to test the model by performing hierarchical multiple regression.The results show that:exploratory innovation,exploitative innovation and their balance have positive impacts on exporting performance,meanwhile function upgrade partly mediate the relationship between explorative innovation,the balance and exporting performance.This study is an initiative to explore the impact of innovation ambidexterity on international subcontracting enterprises exporting performance.It reveals the relationship mechanism between these two constructs conceptually and empirically.It enriches the extant literature on transnational business and innovation management,and provides a theoretical implicationas to how international subcontracting enterprise improve exporting performance by embracing innovation ambidexterity.

关 键 词：国际代工企业 双元创新 出口绩效 功能升级 

分 类 号：F270[经济管理—企业管理]