考虑公平关切的低碳双渠道供应链决策研究  

A Research on Decision Making of Low-carbon Dual Channel Supply Chain Considering Equity Concerns

作　　者：杜建国[1] 王雅柔 DU Jianguo;WANG Yarou(School of Management,Jiangsu University,Zhenjiang 212013,China)

机构地区：[1]江苏大学管理学院,江苏镇江212013

出　　处：《工业工程》2021年第5期18-26,共9页Industrial Engineering Journal

基　　金：国家社科基金重大专项资助项目(18VSJ038)。

摘　　要：在制造商具有公平关切特征的情形下,构建两级供应链模型,比较研究零售商单、双渠道各决策者的定价及减排策略,采用主从博弈方法探究制造商的公平关切和产品碳系数对供应链效益的影响。研究表明,零售商开通双渠道并不一定能获得更多的利润;最优定价、减排量在公平关切程度和产品碳系数下,有不同的变化趋势;此外,当制造商考虑利润分配公平时将给供应链各方成员及整体利润造成一定的负面影响,但制造商利润占整个供应链利润的比重有所上升,达到其追求利润分配公平的目的。In the case of the manufacturer with the characteristic of fairness concern, the pricing and emission reduction strategies of decision makers in single and dual channels are compared and studied by constructing two-member supply chain models. And the influence of the manufacturer’s fairness concern and the coefficient of the product carbon on supply chain benefits are explored through mathematical deduction. The results are as follows. The retailer does not necessarily obtain more profits by opening dual channels. There exist different trends of the optimal pricing and emission under the level of fairness concern and the coefficient of product carbon. In addition, when the manufacturer considers the fairness of profit distribution, it will have a certain negative impact on all members of the supply chain and the overall profit. However,the manufacturer increases the proportion of its profits in the whole supply chain, thereby achieving its goal of pursuing fair distribution of profits.

关 键 词：公平关切 双渠道 低碳供应链 产品碳系数 

分 类 号：F274[经济管理—企业管理] F224[经济管理—国民经济]