基于目标规划模型的郑州市大学生消费结构分析及对策研究  

Analysis of Consumption Structure of College Students in Zhengzhou Based on Goal Programming Model and the Countermeasures

作　　者：祁亚陆 王秀红[1] QI Ya-lu;WANG Xiu-hong(Zhengzhou University of Aeronautics,Zhengzhou 450015 China)

机构地区：[1]郑州航空工业管理学院,河南郑州450015

出　　处：《科技创新与生产力》2021年第10期78-81,共4页Sci-tech Innovation and Productivity

基　　金：河南省科技厅项目(182102310951);校教改项目(zhhjy19-27);校研究生教育质量提升项目(2019YJSKC3,2020YJSJG5)。

摘　　要：“双循环”战略下,国内经济循环使得居民的可支配收入增加,从而居民消费增加。大学生的经济来源主要由父母给予,作为社会的特殊消费群体,其在消费过程中形成的消费观念和消费积极程度存在特殊性:消费观念的超前和消费实力不匹配。这种特殊性导致大学生消费结构与社会的稳定消费结构存在差异。通过建立目标规划模型进行实证分析,得出大学生的自身消费结构与合理消费结构存在显著性差异,并通过模型分析出大学生的合理消费结构,可为今后大学生提供合理的消费结构,使大学生保持正确的消费观。Under the"dual circulation"strategy,the domestic economic cycle increases the disposable income and consumption of residents.The economic source of college students is from their parents.As a special consumer group in the society,their consumption concept and positive degree have the particularity,that is the advanced consumption concept does not match the consumption strength.This particularity leads to the consumption structure difference between college students and the society.Through the establishment of goal programming model for empirical analysis,it is concluded that there is a significant difference between college students own consumption structure and reasonable consumption structure,the reasonable consumption structure of college students is analyzed through the model.It can provide a reasonable consumption structure for college students in the future and enable them to maintain a correct consumption view.

关 键 词：大学生 消费结构 目标规划 

分 类 号：G641[文化科学—高等教育学] F724[文化科学—教育学]