总体流、反阐释与形象化——论詹姆逊的后现代媒介观  

Total flow, anti-interpretation and visualization: Jameson’s view of post-modern media

作　　者：黄擎[1] 张隽 HUANG Qing;ZHANG Jun

机构地区：[1]浙江大学人文学院,浙江杭州310058

出　　处：《东南大学学报（哲学社会科学版）》2021年第6期138-144,147,共7页Journal of Southeast University(Philosophy and Social Science)

摘　　要：媒介问题在詹姆逊的理论体系尤其是后现代主义理论的建构中一直居于要位,也是其把握时代症候的重要依托。詹姆逊提出当代媒介编排在流量经济的操控下具有总体流的特征,媒介所生产的文本多为无深度的符码嬉戏,而媒介传播的形象化则导致现实世界的退场。借鉴詹姆逊的后现代媒介观,可以更为清晰地观察商业逻辑宰制下当代媒介的生产机制及其对日常生活的影响。对詹姆逊后现代媒介思想进行开掘,不仅能为其后现代主义理论的多维度接受与阐释提供一种全新的路径,也能为当代媒介研究引入新的马克思主义话语资源,从而极大地提升马克思主义对当代社会的适用性与指导性。The issue of media is the top priority in Jameson’s theories,especially in his post-modern theories. Jameson argues that the contemporary media layout features total flow under the control of flow economy,the texts produced by media are mostly superficial codes,and that the visualization of media communication forces the real world to make a exit. His view sheds light on the production mechanism of contemporary media dominated by commercial logic and its impact on the daily life. A discussion on Jameson’s post-modern media thought can not only provide a new way for the multi-dimensional acceptance and interpretation of his post modern theory,but also incorporate Marxist discourse into contemporary media research.

关 键 词：詹姆逊 后现代媒介观 总体流 反阐释 形象化 

分 类 号：G20[文化科学—传播学]