基于QFD的老年人车载信息系统用户体验优化设计  

User Experience Optimization Design of Elderly Vehicle Information System Based on QFD

作　　者：何若乔 李永锋[1] 朱丽萍[1] HE Ruo-qiao;LI Yong-feng;ZHU Li-ping(Jiangsu Normal University,Jiangsu Xuzhou 221116,China)

机构地区：[1]江苏师范大学,江苏徐州221116

出　　处：《包装工程》2022年第8期164-170,202,共8页Packaging Engineering

基　　金：江苏师范大学研究生科研与创新计划(2020XKT199);江苏省高校哲学社会科学研究项目(2019SJA0930);江苏师范大学研究生质量工程项目(Y2018YXK0305)。

摘　　要：目的 优化老年驾驶人在使用车载信息系统时的用户体验。方法 提出基于QFD的老年人车载信息系统用户体验优化设计研究的方法。首先,根据市场调研和用户访谈结果对老年驾驶人需求进行筛选、整合,利用Kano模型进行需求划分,得到老年驾驶人需求重要度。其次,基于QFD将用户需求转化为设计要求,以建立质量屋模型,通过用户评分得到设计要求重要度,从而获得关键设计要求,并以此作为方案设计的理论依据。最后,依据PUGH概念对可选方案进行概念评估,比较方案的优劣性并重新组合进行评估,以确定最佳方案。结论 设计方案的评估结果表明,通过在QFD中引入Kano模型和PUGH概念,选择有效的老年人车载信息系统用户体验优化的研究方法,可以使得到的结果更具客观性和实用性。This paper aims to optimize the user experience of elderly drivers when using on-board information system.This paper puts forward the research method of user experience optimization design of elderly vehicle information system based on QFD. Firstly, according to the results of market research and user interviews, the needs of elderly drivers are screened and integrated, and Kano model is used to divide the needs, and the importance of elderly drivers’ needs is obtained. Secondly, based on QFD, the user requirements are transformed into design requirements, and the house of quality model is established. The importance of design requirements is obtained through user rating, so as to obtain the key design requirements, which is the theoretical basis for scheme design. Finally, according to the concept of Pugh, the alternatives are selected and evaluated, and the advantages and disadvantages of the schemes are compared and combined to determine the best scheme. The evaluation results of the design scheme show that Kano model and Pugh concept selection in QFD can be used as an effective research method for the user experience optimization of the elderly vehicle information system, and the results obtained by this method are objective and practical.

关 键 词：QFD 车载信息系统 老年人 用户体验 Kano PUGH概念选择 

分 类 号：TB472[一般工业技术—工业设计]