制造业企业绿色技术创新的同群效应研究--基于多层次情境的参照作用  

Research on the Peer Group Effect of Green Technology Innovation in Manufacturing Enterprises:Reference Function Based on Multi-level Situation

作　　者：王旭[1] 褚旭 Wang Xu;Chu Xu(School of Business Administration,Shandong University of Finance and Economics;School of Management,Xiamen University)

机构地区：[1]山东财经大学工商管理学院 [2]厦门大学管理学院

出　　处：《南开管理评论》2022年第2期68-79,I0014,I0015,共14页Nankai Business Review

基　　金：国家自然科学基金项目(72174108、71802117);泰山学者工程专项经费项目(tsqn202103095)资助。

摘　　要：由于同行企业面临相似的市场环境和发展前景,因而出于经济理性和趋利避害的目的,企业会关注和跟随行业同群的绿色技术创新活动。本文以制造业上市公司为研究样本,实证检验了绿色技术创新的同群效应。结果显示,企业的绿色技术创新水平受到行业同群企业的影响,即绿色技术创新存在同群效应。并且,从决策参照的视角探讨同群效应的作用机制,发现组织内外部环境能够影响同群企业与焦点企业间的关系。具体而言,行业相对绩效表现越优,绿色技术创新的同群效应越显著;知识产权保护程度越高,同群企业越能促进焦点企业的绿色技术创新活动;而随着环境规制强度的提升,企业绿色技术创新的同群效应呈现出先减弱后增强的变化规律。进一步研究发现,组织内外部环境的参照作用具有替代性,即环境规制和知识产权保护对同群效应的影响优先于行业相对绩效。本文的研究结论能够从同群效应的视角丰富企业绿色技术创新决策动因的相关研究,并为优化行业的创新联动机制和地方政府的环境治理政策提供参考。In September 2020,China clearly put forward the"double carbon"strategic objectives of"carbon peak"and"carbon neu-tralization",which aims to guide innovation subjects at all levels such as enterprises,industries and industries to actively implement green technology innovation,so as to protect the environment and enhance the global competitiveness of the national economy.It can be seen that exploring the driving mechanism of enterprise green technology innovation has strong practical significance.Different from general innovation activities,the unique risk and benefit characteristics of green technology innovation make the decision-mak-ing situation of enterprises implementing this form of innovation vague.Then,in the context of fuzzy decision-making conditions and increasing decision-making difficulty,how enterprises implement green technology innovation activities is worthy of further study.In terms of green technology innovation,enterprises in the same industry face similar market environment and development pros-pects.In addition to achieving market share and barrier defense through innovation competition,organizations also need to jointly improve the legal status of green innovation to resist market risks and achieve consumption leadership.This competitive and sym-biotic superposition relationship of peer enterprises can produce frequent and strong group interaction,resulting in stimulating and radiating behavior and decision-making among organizations.Therefore,in the fuzzy decision-making context,the green technology innovation behavior of enterprises will be influenced by the level of green technology innovation of other enterprises in the industry,resulting in the peer effect.However,the existing literature has rarely touched on this.Therefore,taking manufacturing listed companies as research samples,this paper empirically tests the peer effect of green technol-ogy innovation.The results show that the level of green technology innovation of enterprises is affected by the same group of enter-prises in the i

关 键 词：绿色技术创新 同群效应 行业相对绩效 知识产权保护 环境规制 

分 类 号：X322[环境科学与工程—环境工程] F273.1[经济管理—企业管理] F425[经济管理—国民经济] F832.51