上市公司多元化战略与经济绩效关系实证分析  

An Empirical Study on the Relationship between Diversification and Economic Performance of Listed Corporations of China

作　　者：张卫国[1] 袁芳[1] 陈宇[1] 

机构地区：[1]重庆大学工商管理学院,重庆400044

出　　处：《重庆大学学报（自然科学版）》2002年第11期135-139,共5页Journal of Chongqing University

摘　　要：在市场竞争中企业成长模式的选择是企业生存和发展的关键。 2 0世纪 6 0年代以来 ,多元化经营成为全球企业追求的成长战略之一。企业多元化战略与经济绩效的关系也一直是战略管理研究的重要课题之一。笔者以中国上市公司多元化经营状况为样本 ,对测度多元化战略及企业经济绩效的指标体系进行设计 ,并通过建立回归模型、方差分析等方法对上市公司多元化战略与经济绩效之间的相关关系进行实证研究。力图探讨适合中国企业发展的多元化战略类型 ,提高经济绩效。It is crucial for corporations to select a proper development mode in competitive market. Diversification has been one of the most popular development modes that corporations all over the world pursued since 1960's. The relationship between diversification and economic performance is also an important subject for the research in strategic management. This paper re-examines the economic performance of China listed corporations and designs the measure index system of diversification strategy and economic performance. Moreover, it adopts empirical study on the relationship between them through the approaches such as regression model, variance analysis. It attempts to seek for the diversification development mode fit for China corporations so as to enhance economic performance.

关 键 词：实证分析 上市公司 多元化战略 经济绩效 实证研究 企业成长 

分 类 号：F276.6[经济管理—企业管理] F830.[经济管理—国民经济]