长三角地区旅游航道竞争力评价研究  

Study on Competitiveness Evaluation of Tourism Waterway in Yangtze River Delta Region

作　　者：常青丽 王杰 张棘[1] CHANG Qing-li;WANG Jie;ZHANG Ji(Marine Department Zhejiang Institute of Communications,Hangzhou Zhejiang 310000,China;Water Transport Design Institute,Zhejiang Institute Of Communications Co.,LTD.,Hangzhou Zhejiang 310000,China)

机构地区：[1]浙江交通职业技术学院海运学院,浙江杭州310000 [2]浙江数智交院科技股份有限公司水运设计院,浙江杭州310000

出　　处：《广州航海学院学报》2022年第2期51-56,共6页Journal of Guangzhou Maritime University

基　　金：浙江省教育厅一般项目(Y202146585)。

摘　　要：为进一步推动长三角地区交旅融合发展,以旅游航道为竞争力评价研究主体,采用熵权和TOPSIS法对长三角地区具有代表性的旅游航道竞争力进行分析.研究样本包含杭州、上海、嘉兴、苏州、南京等地的旅游航道,从营运规模、基础设施条件、经营现状、管理模式、服务水平、发展潜力六个方面共计17个二级指标建立竞争力评价指标体系,以京杭运河杭州段为重点研究对象,通过Python语言计算分析目前杭州段的优势和需要改进的劣势,并根据综合分析结果对长三角地区旅游航道建设提出相关发展建议.In order to further promote the integrated development of transportation and tourism in the Yangtze River Delta region,given the current competitiveness evaluation research of travel channel as the main body,using entropy and TOPSIS method of Yangtze river delta tourism representative channel competitiveness analysis,the sample include hangzhou,Shanghai,jiaxing,suzhou,nanjing and other places of travel channel,The competitiveness evaluation index system is established from 17 second-level indicators,including operation scale,infrastructure conditions,operation status,management mode,service level and development potential.The Hangzhou section of Beijing-Hangzhou Canal is taken as the focus of the study,and the advantages and disadvantages of the hangzhou section need to be improved are analyzed through Python language calculation.Then reflect the operating status of tourism channel and reveal the short board of water tourism development.

关 键 词：旅游航道 竞争力评价 熵权 TOPSIS 

分 类 号：U695.14[交通运输工程—港口、海岸及近海工程]