村落文化旅游开发中的共同体再造——基于浙江省清漾村的调查  

Community Reconstruction in the Development of Village Cultural Tourism

作　　者：卢福营[1] 张铭玮 卢晶晶 Lu Fuying;Zhang Mingwei;Lu Jingjing(School of Public Administration,Hangzhou Normal University,Hangzhou 311121)

机构地区：[1]杭州师范大学公共管理学院,杭州311121

出　　处：《浙江社会科学》2022年第10期83-91,157,158,共11页Zhejiang Social Sciences

基　　金：国家社会科学基金重点项目“新发展理念引领的基层治理‘一体三类多态’格局研究”(16AZZ010);浙江省文化研究工程重点项目“衢州市江山市清漾村发展研究”(18WH30016ZD-11Z)。

摘　　要：共同体是一种社会结合,具有历史性和具体性。共同体形式伴随社会结合条件变迁而改变。本文以浙江清漾村为案例,运用共同体形式与社会结合条件关系范式,研究村落文化旅游开发中的共同体再造。村落文化旅游开发是乡村文化振兴和产业振兴的统一,一项政府主导的多元主体协同和多方资源共用的社会建设工程,推动村落社会从“流出型”开放发展到“流入型”开放的新阶段,对村落共同体形成多方位冲击,促使社会结合主体由同质变为异质、结合边界由封闭变为开放、结合基础由情感变为利益和情感复合,重构了共同体建设的环境条件,实现共同体的再造。应当以共同富裕为取向再造新型共同体,在村落共同体基础上再造村域共同体,在生活共同体基础上再造建设共同体,在道义共同体基础上再造目标共同体。Community is a kind of social combination,which is historical and specific.The form of community evolves with the change of social combination conditions.Taking Qingyang Village in Zhejiang province as a case,this paper studies community reconstruction in village cultural tourism development by using the paradigm of the relationship between community form and social combination conditions.The development of village cultural tourism is the unity of rural cultural revitalization and industrial revitalization.It is a government-led social construction project with multi-subject coordination and multi-party resource sharing,which promotes the development of village society from“outflow-type”opening to“Influx-type”new phase of opening,and forms multi-faceted impact on the village community.It makes the social combination subject change from homogeneous to heterogeneous,the combination boundary change from closed to open,and the combination basis change from emotion to interest and emotion complex.It reconstructs the conditions for community construction and requires the reconstruction of community.We should build a new type of community based on common prosperity.Rebuild the village-region community on the basis of the family community,rebuild the construction community on the basis of the life community,and rebuild the target community on the basis of the moral community.The new type of community will show openness and overlap.

关 键 词：共同体 共同体再造 社会结合 乡村振兴 村落文化旅游 

分 类 号：G249.27[文化科学] F592.7[经济管理—旅游管理] F327[经济管理—产业经济]