帕森斯AGIL理论视角下短道速滑推广路径优化  

Promotion Path Optimization of Short Track Speed Skating from the Perspective of Parsons AGIL Theory

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作  者:高佩珍 朱邱晗 王倩茹[1] GAO Peizhen;ZHU Qiuhan;WANG Qianru(Physical Education College of Zhengzhou University;Postdoctoral Research Station of Public Administration,Zhengzhou University,Zhengzhou,Henan Province,450001 China)

机构地区:[1]郑州大学体育学院(校本部) [2]郑州大学公共管理博士后科研流动站,河南郑州450001

出  处:《当代体育科技》2022年第26期104-108,115,共6页Contemporary Sports Technology

基  金:河南省哲学社会科学规划项目阶段性研究成果(项目名称:中原地区体育产业融合发展模式研究,项目编号:2020CTY024)。

摘  要:2022年北京冬奥会的举办是推动我国冰雪运动发展的重要契机,短道速滑作为我国重点夺金项目,应大力宣传。该文从结构功能主义视角分析了短道速滑的运动价值,并根据帕森斯AGIL模型,对短道速滑项目在我国的良性运转进行了系统分析,提出了维持其良性运转的关键,即中西文化适应,产业目标达成,参与人口整合,系统模式维持。并提出了推广路径的6点建议:采取引进来、走出去战略,打造品牌赛事,紧跟政策导向,借助网络渠道,项目进入校园,培养专业人才。The 2022 Beijing Winter Olympic Games is an important opportunity to promote the development of ice and snow sports in China.As a key gold medal winning event in China,short track speed skating should be vigorously publicized.This paper analyzes the sports value of short track speed skating from the perspective of structural functionalism,and systematically analyzes the benign operation of short track speed skating in China according to Parsons AGIL model.Then it puts forward the key to maintain its benign operation,that is,the adaptation of Chinese and Western cultures;Achievement of industrial objectives;Participate in population integration;The system mode is maintained.Six suggestions on the promotion path are put forward:Adopt the strategy of"introducing and going out",create brand events,follow the policy guidance,enter the campus through network channels and projects,and cultivate professional talents.

关 键 词:短道速滑 结构功能主义 帕森斯理论 推广路径 

分 类 号:G862[文化科学—体育训练]

 

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